Skip to Main Content
Lewis A. Jackson Library at Indiana Wesleyan University
Indiana Wesleyan University – Christian University and Christian College

LEWIS A. JACKSON LIBRARY

Lewis A. Jackson Library
  • HOME
  • CATALOG
  • DATABASES
  • RESEARCH GUIDES
  • JOURNAL LIST
  • HELP
  • DATABASES
  • INTERLIBRARY LOAN
  • JOURNAL LIST
  • PRINT ACCOUNT
  • RESEARCH APPOINTMENT
  • RESEARCH GUIDES
  1. Jackson Library
  2. Research Guides
  3. Jackson Library -- Research Guides
  4. Small Business Management
  5. Industry Profiles

Small Business Management

  • Small Business Resources
  • Industry Profiles
    • Where to Find Industry Codes
    • Databases for Finding Industry Profiles
    • Open Access Resources
    • Helpful books for Industry Profiles
  • Business Plans
  • Market Share / Size
  • Market Segmentation/Demographics
  • Companies and Brands

Where to Find Industry Codes

NAICS - North American Industry Classification System.

    Census Bureau website has bridge tables from this new industry coding system (NAICS) to former code (SIC).

     The print edition of the manual is available on the main floor of the library in the reference collection --  338.02012 N811 

Standard Industrial Classification Search

     Website from OSHA (Dept. of Labor) which has keyword searching for SIC codes (1987 ed.).

Databases for Finding Industry Profiles

Links to Reports from Individual Publishers or Vendors:
  • Fitch Solutions Country Industry Reports (ABI/Inform)
    Includes the quarterly reports which focus on individual countries and industries, and also monthly Monitor reports and others which focus on broader regions and sectors. Dates of coverage: 2018 - present.
  • Encyclopedia of American Industries (Business Insights Essentials)
    Look for the 'Search Within' box (upper left corner) to search within these reports.
  • Encyclopedia of Global Industries (Business Insights Essentials)
    Look for the 'Search Within' box (upper left corner) to search within these reports.
  • Encyclopedia of Emerging Industries (Business Inisghts Essentials)
    Look for the 'Search Within' box (upper left corner) to search within these reports.
  • First Research Industry Profiles (ABI/Inform)
    These reports offer very good profiles of industries.  Use the search box on the page to search for reports on an industry.
  • MarketLine Industry Profiles (Business Source Complete)
    Add your keywords in the bottom text box, and use the 'Select a Field' drop-down menu to change the default search location to 'TX All Text'.

Links to databases:
Mergent Intellect™

Search by Company Name

  1. The default view is by company name, ticker or URL
  2. If you want companies outside of the US, then uncheck 
     
  3. Start typing the company, ticker or URL and a list should appear for you to select the correct company
  4. Click on the Industry Details tab to get industry information

Search by Industry

  1. From the list below the search box select "Industry"
  2. If you want companies outside of the US, then uncheck 
     
  3. Type in the SIC Code, NAIC Code or a keyword


First Research Industry Studies
  1. When you click on the link you will see a button to continue, you may see another button, just click it again
  2. Click submit to access First Research
  3. You may search by Industry or Keyword
  4. There are sections for North America and International Global Content

Business Source Compete
  1. In the advanced search options change the Publication Type  to Industry Profile
  2. Search by NAICS/Industry number
  3. For general articles about your industry ( not just reports) 
    • Change the "Select a field" menu to "NAICS Code or Description" and search

Business Insights: Essentials
  1. Change the drop down to the right of the search box to Industry
  2. Enter the name or the NAICS code
     
ProQuest One Business
  1. On the left side of the screen click on "Industry Reports"
  2. Search by NAICS Code or any other search term
  3. You can look up a specific industry and limit it to a specific country

ABI/INFORM Collection
  1. To find Industry Reports find "Document Type" under "More Search Options"
  2. Check the box next to "Industry Report" 
  3. Search by NAICS Code

 

Open Access Resources

  • Government Resources
  • Websites
  • Bureau of Labor Statistics
    • Open Access
    An access point to multiple databases providing data in such areas as Inflation & Prices, Employment, Pay & Benefits, Productivity, Spending & Time Use, Workplace Injuries, etc.
  • County Business Patterns
    County Business Patterns is Census Data in an annual series that provides sub national economic data by industry. Businesses use the data for analyzing market potential, measuring the effectiveness of sales and advertising programs, setting sales quotas, and developing budgets.
  • Current Industrial Reports
    Provided by the U.S. Census Bureau.
  • Economic Census
    Provided by the U.S. Census Bureau.
  • Statistics of U.S. Businesses
    Census Data by detailed employment size, by year, by state and by industry.
  • U.S. Census Bureau
    • Open Access
    Collects and analyzes social, economic, and geographic data related to the conditions of the United States, states, and counties. Includes: Population & Housing Census - every 10 years, Economic Census - every 5 years, Census of Governments - every 5 years, and the American Community Survey - annually, as well as economic indicator surveys on various schedules
  • Bloomberg
    Bloomberg Markets offers industry and sector news and data.
  • MSN Money
    Contains company and industry ratios. Search by company name or ticker symbol. Based on stock data provided by Media General Financial Services.
  • Yahoo! Finance
    Stock quotes, up to date news, company profiles, portfolio management resources, international market data, message boards, and mortgage rates

Helpful books for Industry Profiles

  • Handbook of Industry Profiles
    Call Number: Reference 338 H191
    ISBN: 1573111333
  • Encyclopedia of American Industries
    Call Number: Reference 338.0973 EN19 2007
    ISBN: 1592372449
  • Small Business Profiles
    Call Number: Reference 338.642 SM18
    ISBN: 0810393255
  • << Previous: Small Business Resources
  • Next: Business Plans >>

Quick Links

Library Hours
Reserve Study Room
The Ink Well
My Library Account
My Interlibrary Loan Account
TLC -- The Learning Center
 

Connect With Us

Chat with a Librarian
Facebook
Instagram
Research Appointment
Indiana Wesleyan University - Jackson Library
Lewis A. Jackson Library
4201 S. Washington St.
Marion, IN 46953
765-677-2184
Directions
Indiana Wesleyan University - Jackson Library

Lewis A. Jackson Library

4201 S. Washington St.
Marion, IN 46953
765-677-2184
Directions

Library Services

Research Help
Circulation
Faculty
Media
Research Guides
FAQ