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Lewis A. Jackson Library at Indiana Wesleyan University
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LEWIS A. JACKSON LIBRARY

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  3. Jackson Library -- Research Guides
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Marketing

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  • Companies and Brands
  • Industry Profiles
  • Directories
    • Marketing Directories
    • General Business Directories
  • Articles and Journals
  • Dictionaries and Encyclopedias

Marketing Directories

  • The Advertising Red Books: Advertiser, business classifications.
    Call Number: Reference (659.1 AD95 2008)
    Publication Date: 2008
    Comprehensive directory of advertising agencies and advertisers. Listings include contact information, approximate advertising budget and media expenditures, advertising agency used and brands owned.
  • Complete Television, Radio & Cable Industry Directory
    Call Number: Reference (384.54097 C738 20201)
    Publication Date: 2020
    This annual directory provides information on television, cable, and radio outlets in the United States and Canada along with rankings of top markets and programs.
  • GreenBook: The Guide for Buyers of Marketing Research (Website)
    GreenBook Directory helps you find marketing research suppliers, facilities, and consultants as well as providers of related services. Browse by market research specialties or locations to find a vendor that meets your requirements.

General Business Directories

  • American Big Business Directory by Reference USA
    Call Number: Reference (338.644 AM35 2010
    Publication Date: 2010
    Includes 200,000 top American businesses
  • American Manufacturers Directory by Reference USA
    Call Number: Reference (338.767 AM35 2010)
    Publication Date: 2010
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Indiana Wesleyan University - Jackson Library
Lewis A. Jackson Library
4201 S. Washington St.
Marion, IN 46953
765-677-2184
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Indiana Wesleyan University - Jackson Library

Lewis A. Jackson Library

4201 S. Washington St.
Marion, IN 46953
765-677-2184
Directions

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